16.4.10


This is my group; Riham, Georgina and myself.
My blog is going to be talking about our entire production and a step by step to how we created out opening title sequence of our film 'A Twisted Obsession'.

14.4.10

Evaluation Q7

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?


From the beginning of creating the preliminary task we only used one programme to do the whole production on which was Adobe Premier Pro, which allowed us to cut certain shot to help run the film smoother, helped us to remove background noise to make it easier to here the dialogue and many other tools. Whereas for our final media project we had used several programmes to help us make our production to look as professional as possible, we has the privilege to use Premier Pro which we had experience on after using it for our preliminary task, but also we got used to the tools on the programme Adobe After Effects.

For our preliminary task we included very basic effects and editing to our film, as we didn’t have much time to produce it and it was our first project to start off with. We included a main title and for the conclusion of our film our names showed at the end, using the ‘add titles’ tool on Premier Pro, we chose a rough font that we liked, however the tool didn’t do as well as we thought, it made our text look dull which therefore made it come across as highly unprofessional, the reasons for this is the tool only allowed us to change the font, colour or add a fade which wasn’t much. On the other hand, for our final project we had the chance to use a more professional programme for our text, transitions and entrances. The programme allowed use tools such as rotation, positioning, scale and opacity, compared to Premier Pro, After Effects didn’t restrict us to make the text look more professional for our titles.

Compared to the preliminary task, our camera work improved drastically as we got used to all the equipment that we used, the functions that were on the camera and the software that we needed to upload all the footage. The equipment that we got used to quickly was the wheeled tripod for when we were on the move and had to film, the tripod etc. Using all this equipment made all the footage looks more professionally done which made us more positive for a great quality outcome.

In the process of creating our production logo, we experimented with all a variety of tools and affects that were available to use in Adobe After Affects which made the whole procedure very exciting for us, as we haven’t used a software like this before. We used the software to help us make the transitions with each shot and cut to be smooth and effective, whilst doing this, we attempted to include the music within the film, successfully the music went great with all the footage which altogether made the film more engaging.

After watching both openings, the preliminary task “Out!” and our final opening sequence “A Twisted Obsession”, you could tell there was a major change with the quality, camera movement and editing. I felt that we progressed very well after creating our preliminary task because it helped us to focus on the skills we had to gain in order to create a professional opening sequence which we have productively done.

Evaluation Q6

What have your learnt about technologies from the process of constructing this product ?


I used this special editing computer that was based in the editing suite as it has many more useful programmes that I would benefit to use rather than the normal computer. It allowed me to use the programmes; Adobe Premier Pro and After Affects.

To take pictures for my blog of meetings, locations, characters and further evidence of the work I was doing, I did this by using a digital camera. The camera was very easy to use and it was easy to upload the pictures onto the computer without any difficulty, as I have had plenty of experience working with cameras in the past.

In order to record my footage for the film, I had to use a video camera, at first using this camera was very confusing as we didn’t know how to use most of the functions and buttons on the camera, however after a while we got used to the camera functions and so on. As I was in the film, another person in my group did the filming therefore she had more time using the video camera however I did try and have a go once or twice to gain experience. To help make the filming more steady and easier, we also used the tri pod for further help.

To contact the others in my group, to arrange meetings, to keep a planner or if i needed any help with anything I used my mobile phone in constant use.

To record our voiceover, we had to use the Marantz audio-recorder; this was a new experience as I have never had a chance to use one of these before. After getting some help, we found it to be pretty easy to use and upload onto the computer, using this new technology was really useful as I gained many skills from it.

Programmes that were used

Programmes

These are the programmes which we used to produce different elements of our opening sequence:
Adobe Photoshop: This software was used to produce our production logo as it had tools such as sharpen, glow, colour correction etc, to help change the picture to suit our taste.

Adobe Aftereffects: This software was used to create the animation of our text sequence and our animated logo, as it contained different special effects we could use such as evapourate, word flash, rotation etc.
Adobe Premier Pro: This software was used to import our entire film with the soundtrack and our title sequence. It contained various effects which we used for our transactions between each frames. It allowed us to cut and repeat shots and allowed us to edit when needed.
Google: This webpage was used to help us do our research and gather images for research and to inspire our ideas.
Facebook: This web page was used to help us communicate between each other and send each other elements of our project.
Itunes: This programe was used to import and export music when it came to our soundtrack.
Blogger: This webpage was used to import all our coursework on, to import images and links etc.
Youtube: We used this social networking website to distribute our opening sequence, to recieve feedback to improve our film.
Vimeo: We used this social networking website to upload our rough cut and final opening on to blogger.
Soundcloud: We used this software to upload our soundtrack on, so that you could hear the whole soundtrack clearly.

Evaluation Q5

How did you attract/address your audience?

Evaluation Q4

Evaluation Q3

What kind of media institution might distribute your media product and why?



The Script;
Anisha: We researched into thriller production companies, and decided on basing our production logo around ‘DNA film’ Production Company, they have produced similar films such as ‘Notes on a Scandal’. They have a similar plot to our film, so I think they would have an audience fan base that would enjoy watching our film.

Riham: We created this logo to represent our genre as well as our production company; we achieved this by designing a logo that was young, sexy whilst maintaining a professional standard of a production logo.

Anisha: The main aim of a production company is to be responsible for the sole legal ownership of a film. In addition, they oversee the management and the financial aspects of the film. We would like to work with DNA film because they are professional and have produced a variety of thriller based films such as 28 Weeks Later.

Riham: The different ways we would distribute our film is through advertising on local social networking websites such as Facebook because statistics show that since the launch of Facebook in 2004 the number of active users has jumped from 130,000 to 43 million, the majority being teenagers, which brings us back to our target audience. Also, we could advertise mini trailers on video streaming sites such as YouTube and Vimeo etc. Furthermore, we could privately distribute through selling copies of our film on DVD or selling it in a variety of stores through a distribution company such as Fox Searchlight Pictures.

Anisha: To gain money for our film, we could look into film funding grants within London such as Film London (since 2004), as they provide money for short film makers within London boroughs and First Light, they fund through the UK Film Council and directly from the Department for Children, Schools and Families.

Riham: We looked at a variety of opening title sequences such as SE7EN, Batman Begins etc to get examples of the main job titles that would be shown in the first two minutes; we then referred back to the title openings to order our credits.

Anisha: We included these titles in this specific order..
Starring = we incorporated this first so that the audience would be able to identify who the main celebrities are reflecting from the Polaroid’s.
Director = we included this so that the audience could be familiar with the type of film’s she produces, which gives them certain expectations.
Costume Design =we got a famous costume designer, so that the audience would know that costume is key to identify our characters.
Executive Producer, Film editor, Director of photography = we included these titles as they played a main part throughout the entire film, also these titles are included in all the title sequences that we research, therefore it was important to include.
Main title =we included this last to add mystery to the climax of the opening sequence, and being the last title in the opening sequence, it would linger in the audience’s mind.

Riham: We would release our film in a similar way to Notes on a Scandal by distributing our film at limited cinemas such as vue in major city to begin with, because it will enhance audience anticipation also to see if it becomes a success in the major city.

Anisha: Therefore, if successful we will then decide to distribute into further cities. In addition, we could set up a viral campaign (a mini trailer) and posters to advertise and encourage the audience to watch our film.

Evaluation Q2

How does your media product represent particular social groups?


I chose these two characters, Zoe and Sarah from Hollyoaks as they both have qualities in which ‘Toni’ possesses. Both girls from Hollyoaks have an easy going personality and are both quiet bubbly. Much like Zoe and Sarah, ‘Toni’ is quiet oblivious to her surroundings and what is going on around her and doesn’t notice the little changes that happen that could cause a big catastrophe, this is linking in with the whole love triangle that was a storyline on Hollyoaks.

Zoe’s personality in Hollyoaks is more similar to Toni’s character as she is a very caring and loving friend, much like she was towards Sarah, which made Sarah fall in love with her. This is much like the way in which Leanne fell in love with Toni. Toni’s nature was to be a good friend towards Leanne, as she’s a loving person.

On the other hand, Sarah being popular in Hollyoaks is similar to Toni as she was well liked and more noticed compared to Leanne. Reasons why are because Leanne kept herself preserved and hidden whereas Toni was more open and loud, she had many more friends than Leanne, but she still kept Leanne closer than everyone else. Her appearance was also the result of her popularity, Toni has style and keeps herself up to date with what she wears and cares about how she looks.

Toni’s behaviour sometimes can be a tease much like Zoe’s behaviour towards Sarah in Hollyoaks. Toni at times can do things to tease Leanne deeper into her obsession, such as getting too close or acting intense around her.

On the other hand, we tried to keep Toni’s characteristics neutral as we wanted to challenge the stereotype of Leanne’s character more, as it was a change to the usual stereotypes around, and more so Leanne is a lesbian which is a different theme to what audiences usually expect.

Zoe and Sarah from Hollyoaks was a big encouragement to create the character of Toni, as watching clips from different episodes gave us the idea to create a mixed character for our film. We took several characteristics that both Zoe and Sarah had and incorporated them into Toni’s character to make her successful to watch in our film.

Our final opening sequence represents social groups in relation with the way Hollyoaks does, however, as we wanted our to be a little different, we tried to challenge the usual stereotypes of one of the characters in our film, on the other hand we will still only illustrate a set target audience.

Evaluation Q1